Steve Krug (cartoon image)

Advanced Common Sensesm is the online home of Web usability consultant and author Steve Krug.

The Books

Book cover: Don’t Make Me Think!3rd edition! After 14 years, I’ve finally updated the book that’s become almost everyone’s introduction to Web usability (400,000 copies in 20 languages). Don’t Make Me Think Revisited is still short enough to read on a plane ride, but now the examples are from the 21st century, and it talks about mobile sites and apps.

Book cover: Rocket Surgery Made EasyThe how-to book. If Don’t Make Me Think convinced you that you should be doing usability tests, this book tells you exactly how to do them. Hint: It’s much easier than you’d think, as you can see in this video that shows how I do tests.

Recent Interviews

TheUXIntern (Wesley Noble) just posted our hour-long chat (also available on iTunes podcasts). We ended up talking about things like the-UI-formerly-known-as-Metro and The Great Skeuomorphism Panic of 2013.

UserTesting.com has a pretty freewheeling two-part interview about the new edition of Don't Make Me Think. (At one point, I actually can't remember Geena Davis's name.)

And New Riders has a podcast of a discussion I had with my publisher Nancy Ruenzel about usability testing on mobile devices when I stopped by their new office in San Francisco.

The Workshops

I haven’t scheduled more of my do-it-yourself usability testing workshops yet. (I'm still trying to whittle away my sleep deficit after writing for six months.)

If you're interested, follow me on the Twitter @skrug. I'll be sure to mention it when I make any plans.


Recently, in the blog...

Almost here

The new edition of Don’t Make Me Think (Don’t Make Me Think, Revisited) is finally about to escape the containment.

Cover of Don't Make Me ThinkIn fact, the eBook version should be available today, and Amazon currently says they’ll be shipping the papyrus version next Friday (January 3rd). I tend to believe them, because in my experience they’re almost always smart enough to underpromise and overdeliver. [UPDATE: It’s shipping from Amazon now—12/30. Kindle and eBook are available, too.]

I’m looking forward to seeing a copy myself.

If you’ve ever published a book, you know how much work goes into designing a cover. And if you haven’t, take my word for it: Coming up with a book cover can involve as many stakeholders, constraints, requirements, tradeoffs, and religious debates as designing an entire Web site, and sometimes takes almost as long.

In this case, for instance, it had to be similar enough to the original cover so people would understand that it’s the same book. But at the same time it had to be different enough that they’d also understand it wasn’t the same book—if you see what I mean.

Meanwhile, in the Forum...

From my do-it-yourself usability testing forum:

I've designed and facilitated a dozen or so tests on startup sites over the past couple of years but the last round I did was for a large publishing company and boy was I nervous.

The results were outstanding.

One forgets how bloody fantastic it is when that behemoth of an issue shows it's face for the first time... Priceless.


Our corporate motto: It’s not rocket surgerysm